Doing the same thing over and
over and expecting a different result? Some say this is the definition of
insanity. Does this sound like your business? When we are consulted to assist a
business get back on track, we ask tough questions. We will inquire as to why
it is done this way and often we hear “well, this is the way we have always
done it.” Sometimes that answer makes perfect sense as this is a best business
practice and it works. Other times there is room for improvement in the way a
business functions. The goal of every business is to make money; I think we can
all agree here. We all get busy and we know there are issues that are impacting
our business. From a distance the business works and it seems profitable. Only
upon a closer inspection do we realize the need for change. We are creatures of
habit and get comfortable in our worlds and change is not easily embraced. I am
confident this has already happened as having had to inform staff of changes in
policy or procedures is not often popular. Done with care and compassion these
changes can be realized as a good thing. This rings true especially when staff
work and attitude is improved. In growing your business, what do you do over
and over and hope for better results? Is there a process in your business that
takes too much time and doesn’t yield good results? Are you staying with the
same way of selling because you can’t find the time to make the changes you
know are needed? How much are you paying for goods and services your business consumes?
Just as important as increasing sales is reducing costs which can get out of
control if not watched carefully. Change only comes about when you have a deep
desire to make it happen. Take action today with a small, incremental change in
your business and build on that success. This is a great read and I refer to it often. Dr. Spencer Johnson has many good business books that are short and right to the point. As a busy business owner, this is exactly the type of read for you.
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